About the company

PHOENIX Pharma is a leading integrated healthcare provider in Bulgaria with almost 30 years of experience in the market.

The company serves over 3,000 pharmacies and 250 hospitals and has over 20,000 products in its portfolio, specialized healthcare software, partnerships with leading medical device manufacturers.

Pre-Wholesale services

As a specialist in healthcare, PHOENIX Pharma provides a wide range of logistics services, fully meeting the requirements of our clients in...

Exclusive Business

With more than 20 years of experience and a team of over 80 experts, our Exclusive Business collaborates with leading companies.

Healthcare Software

As a leader and innovator in the healthcare market, PHOENIX Pharma always manages to offer its customers the best products...

Hospital market

One of the target areas of PHOENIX Pharma is the wholesale of pharmaceuticals in the pharmacy and hospital market.

Pharmacy market

PHOENIX Pharma provides 100% nationwide coverage in Bulgaria, thanks to its many years of professional experience and its...


BETTY is a loyalty partner programme, part of the European PHOENIX Pharmacy Partnership network which includes...
The PHOENIX Group, headquartered in Mannheim, Germany, is a European leader in pharmaceutical wholesaling, pharmacy retailing and services for the pharmaceutical industry. With a presence in 29 healthcare markets, the company offers unique geographical coverage across Europe.

Own pharmacies in 17 countries


Sites pharmaceutical wholesale/pre-wholesale

Customers contacts in pharmacies every year

Career with a cause

At PHOENIX Pharma, we share a common cause - to contribute to a better future for healthcare. We believe that people are at the heart of our success. People who share our ideas, take an active stance and want to be better at everything, every day. If you believe in the culture of "growing together" and share our cause for the health of Bulgarian society, join us.



New credit limit management module

PHOENIX Pharma has been able to upgrade its own current credit limit management software, which has optimized our customers' orders, maximizing speed and efficiency in processing...

PHOENIX Pharma with innovation in cashless payments

We are proud to announce that we now have the first direct payment method software. This is another step forward for us in our quest to provide the best terms for our customers an...

PHOENIX Pharma IT Services receives Class „A“ investor certificate from the Ministry of Innovation and Growth of Bulgaria

The certificate was presented to Dimitar Petrov, Managing Director of PHOENIX Pharma IT Services, by the Deputy Minister of Innovation and Growth Veselina Mincheva. The event was...

PHOENIX Pharma with TAPA FSR certification

We are proud to share that our pre-distribution warehouse in Krivina now holds the extremely valuable TAPA FSR certificate! PHOENIX Pharma is the first company in the pharmaceu...

BETTY My Pharmacy – Together Forward!

More than 340 pharmacists and representatives of pharmaceutical manufacturers gathered at the professional training "BETTY My Pharmacy", which took place on 09-11 June in Hotel Pe...

PHOENIX Pharma 2023 Internship Programme

We are delighted to announce the launch of the third edition of the PHOENIX Pharma INTERNSHIP PROGRAM for 2023. The program is an expression of our company's drive to attract,...